Monday, May 14, 2007

Sony Ericsson Launches K810 Cyber-shot Cameraphone-NEW RELEASE



UPNEXT RETAIL PRICE: $499.99
AVAILABLE COLORS IN NOBLE BLUE, ASIAN VERSION (CHINESE AVAILABLE)

Sony Ericsson announced the K810 Cyber-shot cameraphone. Building on the success of the K790/K800 introduced last year, the new K810 adds a number of features that make the 3.2 megapixel autofocus cameraphone even more camera-like. Like the K790/K800 before it, the K810 supports Sony Ericsson's BestPic feature that takes up to 9 photos in rapid succession and lets the K810 user quickly select which photos should be kept, and which should be discarded. New, however, are the K810's hardware camera setting keys that light up when the camera is activated. These buttons allow settings such as image resolution to be changed and the self-timer to be activated without having to fumble through on-screen menus.
Other camera related highlights include an active lens cover, a new Xenon flash with red eye reduction, and a new software based image optimization system that can fix exposure and contrast problems in a photo after it has been taken. Photos taken with the camera can be quickly uploaded to the user's personal blog with the K810's Picture Blogging support.
Other multimedia features of note on the K810 include the music and video player, support for TrackID, which lets the user identify songs played on the radio, and a built-in FM receiver with RDS support. Photos, videos, and music tracks can be stored on the K810's included 128MB Memory Stick Micro memory card or in the 64MB of internal storage. The 17mm (0.67") thick K810 has a large 2" QVGA resolution TFT display that can show up to 262k colors.
Other highlights of the K810 include a RSS newsfeed reader, Java MIDP 2.0 application support, and a hands-free speakerphone. The device functions on the 900, 1800, and 1900MHz GSM bands as well as the 2100MHz UMTS band used in Europe. Sadly, the device does not appear to support EDGE, even though its younger sibling, the K550 that was released at the same time, does support EDGE data. USB and Bluetooth 2.0 connectivity are available, however.
Sony Ericsson expects the K810 to be available for purchase in Q2 of this year throughout Europe and Asia. It will be available in two colors: noble blue and golden ivory.

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