Tuesday, August 18, 2009
HTC hawks over 1 million Magic phones
Chinese tech journal DigiTimes recently sat down for a chat with HTC CEO Peter Chou and managed to glean a couple of tasty morsels in its extremely brief yet interesting interview. First and foremost, Chou revealed that HTC has sold over 1 million HTC Magic handsets to date. The Magic, released initially this past April, took less than four months to hit the million mark — certainly a respectable feat though it falls well short of recent numbers reported for more popular handsets such as the iPhone and the Nokia 5800 XpressMusic. Beyond that, Chou stated that HTC will focus on mid-range smartphones during the latter half of 2009. 50 to 60 percent of HTC’s handset shipments will fall into the mid-range category, with target prices around $300. As is always the case, forthcoming HTC handsets have been leaking left and right lately so it looks like we can expect a solid portion of them to be nice and affordable once they drop. Go HTC, go.
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