Wednesday, January 27, 2010
Last minute Apple tablet leaks: images emerge, books to cost $12.99-14.99, $1 per episode TV shows?
In the waning moments before Apple’s highly anticipated tablet event, a few last minute leaks are stirring up the excitement. The device is encased in a plastic housing, bolted down to a table and covered with a black drape. This cloak and dagger treatment is reportedly standard practice for any super secret Apple device so these images may indeed be the Apple tablet. Apple is also reportedly in last minute negotiations with book publishers and television studios to finalize pricing for its rumored tablet device. Apple is rumored to be pushing Hollywood to offer $1 per episode pricing on television shows in iTunes and is offering book publishers a pricing scheme that would set book prices at $12.99 to $14.99 for best sellers with a basement price of $9.99 for less popular books. Apple would reportedly take a 30% cut of all sales, leaving book publishers with a take home price of $10.49 or less. This could place them between a rock and a hard place with Apple offering a potentially larger audience with less revenue per book, or going with Amazon which offers greater revenue per book with its Kindle but may not have the reach and allure of this rumored tablet.
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