Microsoft kicked off MIX 2010 this morning with a keynote that revealed some juicy details for developers waiting to dive into the Windows Phone 7 Series platform. As expected, Windows Phone 7 Series will make use of Silverlight for application development and XNA for game development. Features available for developers include:
■Accelerometer support
■Microsoft Location Service to provide developers with a single point of reference to acquire location information
■Microsoft Notification Service for pushing information to the phone, regardless of whether or not an application is running
■Hardware-accelerated video with digital rights management (DRM)
■Internet Information Services Smooth Streaming for the industry’s highest quality content viewing experience
■Multitouch
■Camera and microphone support
To get developers on board quickly and easily, Microsoft is offering a suite of free developer tools which include Microsoft Visual Studio 2010 Express for Windows Phone 7 Series, a free add-in to use with Visual Studio 2010 RC, XNA Game Studio 4.0, Windows Phone 7 Series Emulator for application testing, and a version of Expression Blend for Windows Phone. Microsoft is also stepping up its game in the app store department by offering a panoramic design (it will look sleek), try before you buy option, one-time credit card charges for app purchases, mobile carrier billing and ad-supported applications. Lest you think the app store will be a barren wasteland at launch, the list of application partners is impressive and include media moguls like Associated Press, gaming giants like NAMCO and EA Mobile, streaming media stars like Pandora and Sling, popular start-ups like Foursquare and Seesmic, and a host of others including Weatherbug, PopCap games, SPB Software and more. Anyone else get the feeling that Microsoft means business this time around?
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